AYANA Zeitgeist

Translated from German, Zeitgeist means "the spirit of the moment", and is the key principle underpinning AYANA's service philosophy. Here, we share our inside tips and favorite haunts to help you experience the AYANA Zeitgeist.

Rooms & Villas



“Your weakness is actually a powerful giant that you have to beat…before it defeats you” – Nur Utari, ROLE Models trainee as a waitress at Padi restaurant.

Where are you from? Jember, Java.

What do you think about this R.O.L.E program and how did you get the opportunity?

I am a very shy person and R.O.L.E is like a personality school for me to sharpen my interpersonal skills. I heard about R.O.L.E from my Mother’s friend and I am now studying basic F&B skills, English, gardening and cooking at the training center.

What gets you excited about being a R.O.L.E student? And what makes you nervous?

To get this big opportunity to train at AYANA is the most exciting part, and coming from a small village in Jember, I almost cannot believe that this is really happening for me. The hardest part is because I am very bashful and I get nervous easily when I have to interact with people. And at AYANA, you meet people from all over the place. Great people.

Has a career in the hotel industry always been your passion? If so, in which area specifically?

Actually…I want to be a teacher someday. But, how can I teach if I get nervous around people and stutter when I talk? At AYANA, I get a big fat chance to talk to many people and improve my self-confidence, as my trainers here are really supportive.

What is your message to friends?

Fight your weaknesses and never be afraid to learn from the best. Also, always remember the old saying “Where there is a will, there is a way”

What do you want to achieve?

To be a model teacher so that not only students will benefit from what I teach them, but also will want to share that knowledge with others.

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